Today, we're learning about Social Marketing in Dietetics Practice - a very important concept for future dietitians to learn and practice. Some very important concepts I've learned today:

"With social marketing, you can have some truly improved outcomes. Because it is evidence-based — based on what works — you have more effective use of resources." Leah Devlin, State Health Director, Division of Public Health North Carolina Department of Health and Human Services.

Also

"Sure, we’re all smart.We’re program planners.We know what we’re doing. But we have to listen. That’s what is critical in a social marketing effort." Jewel C. Love, Vice President, MEE Productions, Inc. (produces materials for public health campaigns).

Love Dietetics!